Selected work
Ideas made useful.
From an irreverent workout generator to an AI visibility platform: focused products that turn a complicated decision into a clear next step.
Selected projects
Built to be used, not just admired.
Two different products with the same underlying approach: make a complicated decision feel clear, useful, and easy to act on.
01 / Consumer web app · 2026
I’m Lazy. Give Me A Workout.
A deliberately no-nonsense workout generator for people who want a plan without the research spiral. A short set of choices becomes a workout they can use straight away.
Turn the complexity of building a workout into a fast, low-friction decision flow—without sounding like another fitness influencer.
A bold, mobile-first product with an irreverent voice, a focused preference flow, account access, and a clear promise: make a few choices, get a workout.
02 / AI visibility platform · 2026
Seene
A platform that shows businesses whether ChatGPT, Claude, Gemini, and Perplexity recommend them—or their competitors—when customers ask who to trust.
Make an unfamiliar category, AI visibility, understandable and actionable for businesses without overstating what variable AI answers can prove.
A guided scan turns multi-platform checks into a benchmark, competitive context, and a ranked view of what to improve first.
What this can look like
Systems built around real work.
These are illustrative patterns—not client claims. Each shows how a vague AI idea can become a bounded, useful workflow.
Example system 01
Enquiry triage that prepares the next move
A website enquiry is classified, summarised, checked for missing detail, and turned into a structured brief for the right person to review.
Example system 02
A document workflow that finds what matters
Incoming documents are named, sorted, summarised, and routed—while low-confidence items pause for a person instead of guessing.
Example system 03
A team assistant grounded in your business
Policies, process notes, and approved resources become a focused internal assistant with sources and sensible boundaries.
Start with the problem · Keiryn will reply
What keeps eating your time?
Tell me what feels repetitive, slow, or harder than it should. You do not need a solution in mind—just a useful problem to unpack.